AT&T DirectTV Now
Mobile cast to TV
Worked with a large team to create features for a new cable product across multiple platforms revolutionizing the way we watch television and movies. Created fully annotated wireframe decks for client meetings from two week long discovery and research sprint with onsite user testing.
AT&T Webstreaming beta update:
The Problem:
How can users continue watching streamed content on a tv from their mobile device?
The solution:
Add a feature to current design to create a clear way to cast streaming content from a mobile device to a tv.
My role:
One of five UX research and designers
More Than Meets the Eye
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Competitive Analysis
Market research was then followed by competitive analysis, in which I identified potential competitors to Routetitan and took stock of the features they offered and evaluated their strengths and weaknesses. Competitive analysis helps you size up your competition by identifying its advantages and disadvantages. In order to know how receptive the market is to your business and what works or does not work, you have to understand how similar businesses are functioning.
